This HDB unit at Margaret Drive was positioned in a competitive cluster, but by using a clear pricing strategy, professional photos, and a sharp video home tour, we created immediate buyer interest. Targeted portal listings and social pushes drove strong viewings, and within days the property achieved S$59,000 COV, well above expectations.
Lessons / Takeaways
"We couldn’t believe we achieved S$59,000 COV above expectations. The video tour and clear pricing made all the difference in attracting serious buyers."
